SiteDoctor | website health check : coca-cola.com

Page Title

Coca-Cola Italia - Sito ufficiale | Coca-Cola IT

Short Recommendation

Your page title exceeds 60 characters. It's not good.

Knowledge Base

Title is the heading of the webpage. The sentence or string enclosed between html title tag () is the title of your website. Search engines searches for the title of your website and displays title along with your website address on search result. Title is the most important element for both SEO and social sharing. Title should be less than 50 to 60 characters because search engine typically displays this length of string or sentence on search result. A good title can consist the primary keyword, secondary keyword and brand name. For example a fictitious gaming information providing sites title may be like "the future of gaming information is here". A webpage title should contain a proper glimpse of the website. title is important element as an identification of your website for user experience, SEO and social sharing. So have a nice and catching title.
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Meta Description

Porta in tavola la magia con Coca-Cola. Visita il sito ufficiale e scopri tutti i nostri brand, concorsi, promozioni e il nostro impegno verso la sostenibilità.

Short Recommendation

Your meta description exceeds 150 characters. It's not good.

Knowledge Base

description_recommendation

Meta Keyword

Short Recommendation

Your site do not have any meta keyword.

Knowledge Base

Meta keywords are keywords inside Meta tags. Meta keywords are not likely to be used for search engine ranking. the words of title and description can be used as meta keywords. it is a good idea for SEO other than search engine ranking.

Keyword Analysis

Single Keywords

Keyword	Occurrence	Density	Possible Spam
di	8	3.125 %	No
più	6	2.344 %	No
Scopri	4	1.563 %	No
Coca‑Cola	3	1.172 %	No
futuro	3	1.172 %	No
sostenibile	3	1.172 %	No
le	3	1.172 %	No
lavoro	2	0.781 %	No
Italy	2	0.781 %	No
esclusivi?	2	0.781 %	No
Accedi	2	0.781 %	No
Iscriviti	2	0.781 %	No
Gestisci	2	0.781 %	No
account	2	0.781 %	No
Esci	2	0.781 %	No
Domande	2	0.781 %	No
Termini	2	0.781 %	No
sulla	2	0.781 %	No
frequenti	2	0.781 %	No
personalizzata	2	0.781 %	No

Two Word Keywords

Keyword	Occurrence	Density	Possible Spam
di più	3	1.172 %	No
un futuro	3	1.172 %	No
di lavoro	2	0.781 %	No
Iscriviti Gestisci	2	0.781 %	No
un'esperienza personalizzata	2	0.781 %	No
personalizzata e	2	0.781 %	No
e l'accesso	2	0.781 %	No
l'accesso a	2	0.781 %	No
contenuti esclusivi?	2	0.781 %	No
Accedi Iscriviti	2	0.781 %	No
Gestisci account	2	0.781 %	No
Desideri ottenere	2	0.781 %	No
account Esci	2	0.781 %	No
Termini e	2	0.781 %	No
sostenibile per	2	0.781 %	No
Domande frequenti	2	0.781 %	No
più sostenibile	2	0.781 %	No
futuro migliore	2	0.781 %	No
creare un	2	0.781 %	No
ottenere un'esperienza	2	0.781 %	No

Three Word Keywords

Keyword	Occurrence	Density	Possible Spam
l'accesso a contenuti	2	0.781 %	No
creare un futuro	2	0.781 %	No
Gestisci account Esci	2	0.781 %	No
a contenuti esclusivi?	2	0.781 %	No
e l'accesso a	2	0.781 %	No
personalizzata e l'accesso	2	0.781 %	No
un'esperienza personalizzata e	2	0.781 %	No
ottenere un'esperienza personalizzata	2	0.781 %	No
Desideri ottenere un'esperienza	2	0.781 %	No
Accedi Iscriviti Gestisci	2	0.781 %	No
un futuro migliore	2	0.781 %	No
Iscriviti Gestisci account	2	0.781 %	No
Scopri di più	2	0.781 %	No
società nel suo	1	0.391 %	No
un senso di	1	0.391 %	No
brand Visualizza Tutti	1	0.391 %	No
e crei un	1	0.391 %	No
nostri brand Visualizza	1	0.391 %	No
i nostri brand	1	0.391 %	No
Scopri i nostri	1	0.391 %	No

Four Word Keywords

Keyword	Occurrence	Density	Possible Spam
l'accesso a contenuti esclusivi?	2	0.781 %	No
creare un futuro migliore	2	0.781 %	No
Iscriviti Gestisci account Esci	2	0.781 %	No
e l'accesso a contenuti	2	0.781 %	No
personalizzata e l'accesso a	2	0.781 %	No
un'esperienza personalizzata e l'accesso	2	0.781 %	No
ottenere un'esperienza personalizzata e	2	0.781 %	No
Desideri ottenere un'esperienza personalizzata	2	0.781 %	No
Accedi Iscriviti Gestisci account	2	0.781 %	No
suo complesso Scopri di	1	0.391 %	No
senso di appartenenza nei	1	0.391 %	No
nostri brand Visualizza Tutti	1	0.391 %	No
i nostri brand Visualizza	1	0.391 %	No
Scopri i nostri brand	1	0.391 %	No
più Scopri i nostri	1	0.391 %	No
di più Scopri i	1	0.391 %	No
Scopri di più Scopri	1	0.391 %	No
opportunità e crei un	1	0.391 %	No
e crei un senso	1	0.391 %	No
crei un senso di	1	0.391 %	No

Keyword Usage

Short Recommendation

The most using keywords do not match with meta keywords.

Knowledge Base

Keyword usage is the using of your keywords inside Meta tags and contents of your website. Use keywords that describes your site properly for precise search engine result of your website.

Sitemap

Short Recommendation

Your site have sitemap

Location

https://www.coca-cola.com/content/onexp.sitemap-index.xml

Knowledge Base

Sitemap is a xml file which contain full list of your website urls. It is used to include directories of your websites for crawling and indexing for search engine and access for users. it can help search engine robots for indexing your website more fast and deeply. It is roughly an opposite of robots.txt You can create a sitemap.xml by various free and paid service or you can write it with proper way (read about how write a sitemap).

Also keep these things in mind:
1) Sitemap must be less than 10 MB (10,485,760 bytes) and can contain maximum 50,000 urls. if you have more uls than this create multiple sitemap files and use a sitemap index file.
2) Put your sitemap in website root directory and add the url of your sitemap in robots.txt.
3) sitemap.xml can be compressed using grip for faster loading.

Broken link: a broken link is an inaccessible link or url of a website. a higher rate of broken links have a negative effect on search engine ranking due to reduced link equity. it also has a bad impact on user experience. There are several reasons for broken link. All are listed below.
1) An incorrect link entered by you.
2) The destination website removed the linked web page given by you. (A common 404 error).
3) The destination website is irreversibly moved or not exists anymore. (Changing domain or site blocked or dysfunctional).
4) User may behind some firewall or alike software or security mechanism that is blocking the access to the destination website.
5) You have provided a link to a site that is blocked by firewall or alike software for outside access.
Learn more or Learn more

Total Words

256

Knowledge Base

Unique words are uncommon words that reflects your site features and informations. Search engine metrics are not intended to use unique words as ranking factor but it is still useful to get a proper picture of your site contents. Using positive unique words like complete, perfect, shiny, is a good idea user experience.

Stop words are common words like all the preposition, some generic words like download, click me, offer, win etc. since most used keyword may be a slight factor for visitors you are encouraged to use more unique words and less stop words.

Text/HTML Ratio Test

Site failed text/HTML ratio test.

Text/HTML Ratio Test : 8%

Knowledge Base

The ideal page's ratio of text to HTML code must be lie between 20 to 60%. Because if it is come less than 20% it means you need to write more text in your web page while in case of more than 60% your page might be considered as spam.

HTML Headings

H1(0)

H2(4)

Scopri i nostri brand

Chi siamo

Hai bisogno di aiuto?

Termini e Condizioni

H3(2)

Sostenibilità

Social

H4(0)

H5(0)

H6(0)

Knowledge Base

h1 status is the existence of any content inside h1 tag. Although not important like Meta titles and descriptions for search engine ranking but still a good way to describe your contents in search engine result.

h2 status less important but should be used for proper understanding of your website for visitor.

robot.txt

Short Recommendation

Your site have robot.txt

robot.txt

User-agent: * Sitemap: https://www.coca-cola.com/content/onexp.sitemap-index.xml

Knowledge Base

robots.txt is text file that reside on website root directory and contains the instruction for various robots (mainly search engine robots) for how to crawl and indexing your website for their webpage. robots.txt contains the search bots or others bots name, directory list allowed or disallowed to be indexing and crawling for bots, time delay for bots to crawl and indexing and even the sitemap url. A full access or a full restriction or customized access or restriction can be imposed through robots.txt.

robots.txt is very important for SEO. Your website directories will be crawled and indexed on search engine according to robots.txt instructions. So add a robots.txt file in your website root directory. Write it properly including your content enriched pages and other public pages and exclude any pages which contain sensitive information. Remember robots.txt instruction to restrict access to your sensitive information of your page is not formidable on web page security ground. So do not use it on security purpose.
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Internal Vs. External Links

Total Internal Links?

Total External Links?

Internal Links

/it/it

/it/it/brands

https://www.coca-cola.com/it/it/offerings

/it/it/apps

/it/it/offerings/christmas

/it/it/offerings/the-athletes-code

https://www.coca-cola.com/it/it/offerings

/it/it/sustainability

/it/it/social

/it/it/sustainability/this-is-happening

/country-selector

/it/it/offerings/christmas

/it/it/offerings/prova-a-vincere

/it/it/brands/coca-cola/perfect-serve

https://www.coca-cola.com/it/it/social/cosi-vicina

/it/it/sustainability/sustainable-packaging/sus-pack-italy-nuove

/it/it/brands/coca-cola/cczszc

/it/it/sustainability

/it/it/social

/it/it/brands/coca-cola

/it/it/brands/sprite

/it/it/brands/fanta

/it/it/brands/kinley

/it/it/brands/fuze-tea

/it/it/brands/powerade

/it/it/brands

/country-selector

/it/it/media-center

/it/it/sitemap

/it/it/about-us/contact-us

https://www.coca-cola.com/it/it/about-us/faq

https://www.coca-cola.com/it/it/about-us/faq-cca

/it/it/legal/terms-of-service

/it/it/legal/privacy-policy

/it/it/legal/cookie-policy

/it/it/apps

External Links

https://www.coca-colacompany.com/about-us

https://www.coca-colacompany.com/careers

https://www.facebook.com/cocacolait

https://twitter.com/CocaColaIT

https://www.linkedin.com/company/the-coca-cola-company/

https://www.youtube.com/channel/UCosXctaTYxN4YPIvI5Fpcrw

https://www.instagram.com/cocacolait/

Domain IP Information

IP

13.226.244.35

City

Rome

Country

Time Zone

Europe/Rome

Longitude

12.5113

Latitude

41.8919

NoIndex , NoFollow, DoFollow Links

Total NoIndex Links

Total NoFollow Links

Total DoFollow Links

NoIndex Enabled by Meta Robot?

NoFollow Enabled by Meta Robot?

NoIndex Links

NoFollow Links

Knowledge Base

NoIndex : noindex directive is a meta tag value. noindex directive is for not to show your website on search engine results. You must not set ‘noindex’ as value in meta tags if you want to be your website on search engine result.

By default, a webpage is set to “index.” You should add a <meta name="robots" content="noindex" /> directive to a webpage in the <head> section of the HTML if you do not want search engines to crawl a given page and include it in the SERPs (Search Engine Results Pages).

DoFollow & NoFollow : nofollow directive is a meta tag value. Nofollow directive is for not to follow any links of your website by search engine bots. You must not set ‘nofollow’ as value in meta tags if you want follow your link by search engine bots.

By default, links are set to “follow.” You would set a link to “nofollow” in this way: <a href="http://www.example.com/" rel="nofollow">Anchor Text</a> if you want to suggest to Google that the hyperlink should not pass any link equity/SEO value to the link target.

Learn more

SEO Friendly Links

Short Recommendation

Links of your site are SEO friendly.

Knowledge Base

An SEO friendly link is roughly follows these rules. The url should contain dash as a separator, not to contain parameters and numbers and should be static urls.

To resolve this use these techniques.
1) Replace underscore or other separator by dash, clean url by deleting or replaceing number and parameters.
2) Marge your www and non www urls.
3) Do not use dynamic and related urls. Create an xml sitemap for proper indexing of search engine.
4) Block unfriendly and irrelevant links through robots.txt.
5) Endorse your canonical urls in canonical tag.
Learn more

Plain Text Email Test

Short Recommendation

Site passed plain text email test. No plain text email found.

Knowledge Base

Plain text email address is vulnerable to email scrapping agents. An email scrapping agent crawls your website and collects every Email address which written in plain text. So existence of plain text email address in your website can help spammers in email Harvesting. This could be a bad sign for search engine.

To fight this you can obfuscate your email addresses in several ways:
1) CSS pseudo classes.
2) Writing backward your email address.
3) Turn of display using css.
4) Obfuscate your email address using javascript.
5) Using wordpress and php (wordpress site only).
Learn more

Favicon

Short Recommendation

Your site have favicon.

Knowledge Base

Learn more

DOC Type

DOC Type : <!DOCTYPE HTML>

Short Recommendation

Page have doc type.

Knowledge Base

doc type is not SEO factor but it is checked for validating your web page. So set a doctype at your html page.
Learn more

Image 'alt' Test

Short Recommendation

Your site have 1 images without alt text.

Images Without alt

/content/dam/onexp/it/it/home-images/homepage/it_homepage_Campaign_Card_2_1280x1024.jpg

Knowledge Base

An alternate title for image. Alt attribute content to describe an image. It is necessary for notifying search engine spider and improve actability to your website. So put a suitable title for your image at least those are your website content not including the images for designing your website. To resolve this put a suitable title in your alt attributes.
Learn more

Depreciated HTML Tag

Short Recommendation

Your site does not have any depreciated HTML tag.

Knowledge Base

Older HTML tags and attributes that have been superseded by other more functional or flexible alternatives (whether as HTML or as CSS ) are declared as deprecated in HTML4 by the W3C - the consortium that sets the HTML standards. Browsers should continue to support deprecated tags and attributes, but eventually these tags are likely to become obsolete and so future support cannot be guaranteed.

HTML Page Size

HTML Page Size : 122 KB

Short Recommendation

HTML page size is > 100KB

Knowledge Base

HTML page size is the one of the main factors of webpage loading time. It should be less than 100 KB according to google recommendation. Note that, this size not including external css, js or images files. So small page size less loading time.

To reduce your page size do this steps
1) Move all your css and js code to external file.
2) make sure your text content be on top of the page so that it can displayed before full page loading.
3) Reduce or compress all the image, flash media file etc. will be better if these files are less than 100 KB
Learn more

GZIP Compression

Short Recommendation

GZIP compression is disabled.

Knowledge Base

GZIP is a generic compressor that can be applied to any stream of bytes: under the hood it remembers some of the previously seen content and attempts to find and replace duplicate data fragments in an efficient way - for the curious, great low-level explanation of GZIP. However, in practice, GZIP performs best on text-based content, often achieving compression rates of as high as 70-90% for larger files, whereas running GZIP on assets that are already compressed via alternative algorithms (e.g. most image formats) yields little to no improvement. It is also recommended that, GZIP compressed size should be <=33 KB

Inline CSS

Short Recommendation

Your site have 1 inline css.

Inline CSS

Knowledge Base

Inline css is the css code reside in html page under html tags not in external .css file. Inline css increases the loading time of your webpage which is an important search engine ranking factor. So try not to use inline css.

Internal CSS

Short Recommendation

Your site have 1 internal css.

Knowledge Base

Internal css is the css codes which resides on html page inside style tag. Internal css is increases loading time since no page caching is possible for internal css. Try to put your css code in external file.

Micro Data Schema Test

Short Recommendation

Site passed micro data schema test. 18 results found.

Micro data schema list

Knowledge Base

Micro data is the information underlying a html string or paragraph. Consider a string “Avatar”, it could refer a profile picture on forum, blog or social networking site or may it refer to a highly successful 3D movie. Microdot is used to specify the reference or underlying information about an html string. Microdata gives chances to search engine and other application for better understanding of your content and better display significantly on search result.
Learn more

IP & DNS Report

IPv4

13.226.244.35

IPv6

2600:9000:2013:5e00:19:c5a1:5cc0:93a1

DNS Report

SL	Host	Class	TTL	Type	Target	IP
1	dhppncyaauhdf.cloudfront.net	IN	60	A		13.226.244.87
2	dhppncyaauhdf.cloudfront.net	IN	60	A		13.226.244.13
3	dhppncyaauhdf.cloudfront.net	IN	60	A		13.226.244.7
4	dhppncyaauhdf.cloudfront.net	IN	60	A		13.226.244.35
5	dhppncyaauhdf.cloudfront.net	IN	56363	NS	ns-1331.awsdns-38.org
6	dhppncyaauhdf.cloudfront.net	IN	56363	NS	ns-1979.awsdns-55.co.uk
7	dhppncyaauhdf.cloudfront.net	IN	56363	NS	ns-428.awsdns-53.com
8	dhppncyaauhdf.cloudfront.net	IN	56363	NS	ns-773.awsdns-32.net
9	www.coca-cola.com	IN	2726	CNAME	dhppncyaauhdf.cloudfront.net
10	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:3000:19:c5a1:5cc0:93a1
11	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:f800:19:c5a1:5cc0:93a1
12	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:e400:19:c5a1:5cc0:93a1
13	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:7000:19:c5a1:5cc0:93a1
14	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:e800:19:c5a1:5cc0:93a1
15	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:3a00:19:c5a1:5cc0:93a1
16	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:9a00:19:c5a1:5cc0:93a1
17	dhppncyaauhdf.cloudfront.net	IN	60	AAAA		2600:9000:2013:5e00:19:c5a1:5cc0:93a1

IP Canonicalization Test

Short Recommendation

Site failed IP canonicalization test.

Knowledge Base

If multiple domain name is registered under single ip address the search bots can label other sites as duplicates of one sites. This is ip canonicalization. Little bit like url canonicalizaion. To solve this use redirects.
Learn more

URL Canonicalization Test

Short Recommendation

Site passed URL canonicalization test.

Knowledge Base

Canonical tags make your all urls those lead to a single address or webpage into a single url. Like :
<link rel="canonical" href="https://mywebsite.com/home" />
<link rel="canonical" href="https://www.mywebsite.com/home" />
Both refer to the link mywebsite.com/home. So all the different url with same content or page now comes under the link or url mywebsite.com/home. Which will boost up your search engine ranking by eliminating content duplication. Use canonical tag for all the same urls.
Learn more

cURL Response

url : https://www.coca-cola.com/it/it

content type : text/html

http code : 200

header size : 1843

request size : 277

filetime : -1

ssl verify result : 20

redirect count : 1

total time : 0.262662

namelookup time : 0.038407

connect time : 0.042377

pretransfer time : 0.050436

size upload : 0

size download : 124859

speed download : 475359

speed upload : 0

download content length : 124859

upload content length : 0

starttransfer time : 0.241172

redirect time : 0.194427

redirect url :

primary ip : 13.226.244.35

certinfo :

primary port : 443

local ip : 80.88.84.227

local port : 42140

http version : 3

protocol : 2

ssl verifyresult : 0

scheme : https

appconnect time us : 50069

connect time us : 42377

namelookup time us : 38407

pretransfer time us : 50436

redirect time us : 194427

starttransfer time us : 241172

total time us : 262662

PageSpeed Insights (Mobile)

Performance

Emulated Form Factor Mobile

Locale En-US

Category Performance

Field Data

First Contentful Paint (FCP) 1546 ms

FCP Metric Category FAST

First Input Delay (FID)

FID Metric Category

Overall Category AVERAGE

Origin Summary

First Contentful Paint (FCP) 2058 ms

FCP Metric Category AVERAGE

First Input Delay (FID)

FID Metric Category

Overall Category AVERAGE

Lab Data

First Contentful Paint 6.4 s

First Meaningful Paint

Speed Index 6.9 s

First CPU Idle

Time to Interactive 9.0 s

Max Potential First Input Delay 350 ms

Audit Data

Resources Summary

Aggregates all network requests and groups them by typeLearn More

Eliminate render-blocking resources


											                		Potential savings of 2,870 ms

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn More

Efficiently encode images

Optimized images load faster and consume less cellular data. Learn More

Enable text compression

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn More

Serve static assets with an efficient cache policy


											                		6 resources found

A long cache lifetime can speed up repeat visits to your page. Learn More

Reduce the impact of third-party code


											                		Third-party code blocked the main thread for 420 ms

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. Learn More

Total Blocking Time


											                		350 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.

JavaScript execution time


											                		1.1 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Defer offscreen images


											                		Potential savings of 20 KiB

Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn More

Server Backend Latencies


											                		20 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance. Learn More

Properly size images


											                		Potential savings of 23 KiB

Serve images that are appropriately-sized to save cellular data and improve load time. Learn More

Reduce unused CSS


											                		Potential savings of 75 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn More

Avoids enormous network payloads


											                		Total size was 1,239 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn More

Minimizes main-thread work


											                		1.8 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Avoid chaining critical requests


											                		5 chains found

The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load. Learn More

Avoid an excessive DOM size


											                		833 elements

A large DOM will increase memory usage, cause longer Learn More

Avoid multiple page redirects


											                		Potential savings of 760 ms

Redirects introduce additional delays before the page can be loaded. Learn More

Minify JavaScript


											                		Potential savings of 7 KiB

Minifying JavaScript files can reduce payload sizes and script parse time. Learn More

User Timing marks and measures

Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences. Learn More

Network Round Trip Times


											                		0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance. Learn More

PageSpeed Insights (Desktop)

Performance

Emulated Form Factor Desktop

Locale En-US

Category Performance

Field Data

First Contentful Paint (FCP) 1161 ms

FCP Metric Category FAST

First Input Delay (FID)

FID Metric Category

Overall Category FAST

Origin Summary

First Contentful Paint (FCP) 1088 ms

FCP Metric Category FAST

First Input Delay (FID)

FID Metric Category

Overall Category FAST

Lab Data

First Contentful Paint 0.8 s

First Meaningful Paint

Speed Index 1.7 s

First CPU Idle

Time to Interactive 2.5 s

Max Potential First Input Delay 340 ms

Audit Data

Resources Summary

Aggregates all network requests and groups them by typeLearn More

Eliminate render-blocking resources


											                		Potential savings of 180 ms

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn More

Efficiently encode images

Optimized images load faster and consume less cellular data. Learn More

Enable text compression

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn More

Serve static assets with an efficient cache policy


											                		6 resources found

A long cache lifetime can speed up repeat visits to your page. Learn More

Reduce the impact of third-party code


											                		Third-party code blocked the main thread for 370 ms

Total Blocking Time


											                		450 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.

JavaScript execution time


											                		1.1 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Defer offscreen images


											                		Potential savings of 136 KiB

Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn More

Server Backend Latencies


											                		10 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance. Learn More

Properly size images


											                		Potential savings of 330 KiB

Serve images that are appropriately-sized to save cellular data and improve load time. Learn More

Reduce unused CSS


											                		Potential savings of 73 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn More

Avoids enormous network payloads


											                		Total size was 1,524 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn More

Minimizes main-thread work


											                		1.7 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Avoid chaining critical requests


											                		5 chains found

Avoid an excessive DOM size


											                		865 elements

A large DOM will increase memory usage, cause longer Learn More

Avoid multiple page redirects


											                		Potential savings of 210 ms

Redirects introduce additional delays before the page can be loaded. Learn More

Minify JavaScript


											                		Potential savings of 7 KiB

Minifying JavaScript files can reduce payload sizes and script parse time. Learn More

User Timing marks and measures

Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences. Learn More

Network Round Trip Times


											                		0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance. Learn More

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Page Title

Meta Description

Meta Keyword

Keyword Analysis

Single Keywords

Two Word Keywords

Three Word Keywords

Four Word Keywords

Keyword Usage

Sitemap

Total Words

Text/HTML Ratio Test

HTML Headings

robot.txt

Internal Vs. External Links

Total Internal Links?

Total External Links?

Domain IP Information

IP

City

Country

Time Zone

Longitude

Latitude

NoIndex , NoFollow, DoFollow Links

Total NoIndex Links

Total NoFollow Links

Total DoFollow Links

NoIndex Enabled by Meta Robot?

NoFollow Enabled by Meta Robot?

SEO Friendly Links

Plain Text Email Test

Favicon

DOC Type

Image 'alt' Test

Depreciated HTML Tag

HTML Page Size

GZIP Compression

Inline CSS

Internal CSS

Micro Data Schema Test

IP & DNS Report

IPv4

IPv6

IP Canonicalization Test

URL Canonicalization Test

cURL Response

PageSpeed Insights (Mobile)

Performance

Audit Data

Resources Summary

Eliminate render-blocking resources

Efficiently encode images

Enable text compression

Serve static assets with an efficient cache policy

Reduce the impact of third-party code

Total Blocking Time

JavaScript execution time

Defer offscreen images

Server Backend Latencies

Properly size images

Reduce unused CSS

Avoids enormous network payloads

Minimizes main-thread work

Avoid chaining critical requests

Avoid an excessive DOM size

Avoid multiple page redirects

Minify JavaScript

User Timing marks and measures

Network Round Trip Times

PageSpeed Insights (Desktop)

Performance

Audit Data

Resources Summary

Eliminate render-blocking resources

Efficiently encode images

Enable text compression

Serve static assets with an efficient cache policy